Growth in sales of a restaurant chain can be achieved by a combination of Market expansion and Same store sale growth. For any restaurant, the most important metric for success is the same store sale growth. What is Same Store Sale growth you ask? Its increasing sales of existing restaurants over time.
To increase visit frequency, it is important to understand how guests perceive you and why they are or aren’t coming in as regularly as you would like. What makes a guest visit and continue to revisit the restaurant is the overall experience he/she gets
Today 1 in 3 restaurant chains have a mobile app, but they are struggling to get customers to use them frequently. The problem is customer may download an app to get the benefits of the promotion, but very quickly loose interest in the app as it provides very little value.
In-store personalization in retail is the ability to identify customers, understand their current context and respond back with highly relevant and personalized recommendations.
Execute customer centric merchandise assortment, pricing and promotion strategies using relevant customer, sales, product data and retail analytics.
Here are a few reasons why building a Customer Centric Merchandising strategy for pricing , promotion, assortment, placement and in-store merchandising is key to Retailer success in today’s dynamic retail markets
Till some time back, a single view of customer meant bringing together all data for customer and consolidating into a single record.
There’s a lot to learn from the Disney retail experience. Even though Disney is not a retailer ,the customer experience Disney provides is truly a retail experience. Here are some moments of excellence and how we can adopt them into the retail space.