Marketing

Marketing
Analytics Solutions that drive better marketing decisions and outcomes

Never-before powers to the marketer.

You know each customer’s preferred channel. Hence, you can spend precisely what you need to, to reach each customer, without wasting a single dollar.

Identify customer across devices to ensure communication is always relevant. Stay in touch, with relevance, across the customer’s journey.

Watch the impact of your marketing campaign in real time and effect course-corrections in real time.

Personalize communication to every customer. Personalize their app experience.

You can even run in-aisle promos.

With Manthan, the marketer is the best data analyst.

You can do all of these, without relying on data analysts or reports, on a customer analytics platform designed for you.

With prescriptive analytics powered by Artificial Intelligence, you have in your hands the most sophisticated analytics platform that you can use, and deliver results in, in real time.

Take a look at these use cases for the Super-Marketer.

One identity across channels

Know your customer across channels and devices for a holistic understanding and holistic communication.

Lifecycle marketing

Segment customers on engagement, track change over time and target them with campaigns that modify behavior.

Social marketing

Micro-segment customers on campaign objectives, target them on social/digital. Get high ROI on acquisition campaigns.

Channel optimization

Know channel preference of each customer to promote of the right channel and avoid budget wastage.

Web personalization

Personalize your website for each customer. Recommend products and offers based on history / preferences.

Newsletter personalization

Personalize content based on purchases, campaign response, demographics and purchase journey.

In-aisle targeting

Identify where the customer is in the store and send targeted promos to influence purchase.

App personalization

With geo-relevant offers, best offer sets and wish-list based offers, personalize each experience.

Know your customer across channels and devices for a holistic understanding and holistic communication.

Segment customers on engagement, track change over time and target them with campaigns that modify behavior.

Micro-segment customers on campaign objectives, target them on social/digital. Get high ROI on acquisition campaigns.

Know channel preference of each customer to promote of the right channel and avoid budget wastage.

Personalize your website for each customer. Recommend products and offers based on history / preferences.

Personalize content based on purchases, campaign response, demographics and purchase journey.

Identify where the customer is in the store and send targeted promos to influence purchase.

With geo-relevant offers, best offer sets and wish-list based offers, personalize each experience.

Corp Video