AWS - Largest franchisee group Case Study | Manthan

A franchisee group improves operational efficiency with real-time business intelligence

About the client

A multinational QSR franchisee of over 20 globally renowned QSR chains with a footprint across Middle East and North Africa, Russia, Turkey and Europe. The brands operated both offline stores as well as online ordering. The franchise owner was looking to get a consolidated view of the business across all brands and by individual brands for fact-based strategic decision making at corporate and local level.

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Specific problems

Lack of real-time business intelligence impacted operational efficiency and business performance
Manual reporting impacted productivity and accuracy of insights
Multi-brand operations meant complex data handling and lack of unified view of business
An accurate, consolidated view of costs, margins and sales was missing resulting in increased costs and lower margins