Articles in Category : Prescriptive analytics

Move Over Nostradamus: Prescriptive Analytics Takes Control of Customer Engagement   Bhavna Sachar     October 5, 2018  Blog , Customer Analytics , customer engagement , Next best offer , next-best actions , Prescriptive analytics Talk about how machine learning can predict and recommend based on various factors. In fashion, decisions such as color, size, fabric, design, style, preferred price range, where to promote are important. Similarly, in grocery, flavour, nutrition, convenience of use, dietary preferences, price point...

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Fashion Retail Analytics
The Key to Innovation in Fashion Retail – Analytics.   Seema Agarwal     June 14, 2016  Customer Centric Merchandising , Demand Estimation , Fashion Retail , Markdown optimization , Merchandise Analytics , Prescriptive analytics , Pricing Analysis Let’s look at some of the ways advanced analytics is driving business innovation in the fashion retail industry. ...

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