Articles in Category : Analytics

20 technologies impacting restaurants today   Manthan Editorial Desk     April 22, 2019  Analytics , Blog , Customer Analytics , Customer Insights , infographics , Restaurant Marketing , Restaurants According to the Deloitte Restaurant of the Future Survey, restaurant technology is helping QSRs drive conversions and build customer loyalty.   Step into any fast food or quick service restaurant today, and you’ll find technology has impacted everything from ordering to marketing to oper...

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5 Mobile Marketing Tactics Your Restaurant Must Deploy This Quarter   Manthan Editorial Desk     April 16, 2019  Analytics , Blog , Campaign Management , Customer Analytics , Customer Data , customer engagement , Customer Insights , Customer Journey , Customer Life-cycle Marketing , Marketing Strategy , Personalization , Real-time Personalization , Restaurant Marketing , Restaurant Mobile Apps , Restaurants According to reports, orders placed via smartphones and mobile apps will become a $38 billion industry and makeup nearly 11% of all quick-service restaurant sales by 2020. In 2016, a Nielsen study showed us that millennials are the largest group of smartphone users, as well as the generation that di...

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Analytics changing restaurant business
10 Ways Analytics is Changing Restaurant Business   Manthan Editorial Desk     April 11, 2019  Analytics , Blog , Customer Analytics , Customer Data , Customer Insights , Customer Journey , Customer Life-cycle Marketing , Personalization , Restaurant Marketing , Restaurants Restaurant owners are sitting on a ton of data – from employee information to mobile apps, supply chain logistics to touchscreen kiosks, e-commerce numbers to social media reviews....

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Advanced Analytics in The Restaurant Industry   Santosh Kumar     May 17, 2018  Analytics , Customer Analytics , Marketing Analytics , Restaurant Marketing , Restaurants The fight over which restaurant gets to satisfy your appetite is surely heating up. With ~$800B sales last year, this is an exciting space to watch, especially now. Customer expectations are at an all-time high and the consumer behavior is simply changing. This article looks at some of the innovativ...

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how-the-online-ecommerce-model-is-disrupting-cpg
How The Online Ecommerce Model Is Disrupting CPG   Victoria Greene     April 24, 2018  Analytics , Analytics trends , Blog , Customer Analytics , E-commerce , Retail Analytics Ecommerce has never really been restricted to high-ticket items, but it’s only through outstanding levels of efficiency and automation that it has finally become a major disruption to the CPG world— and there’s no going back now....

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Amazon vs Rest of the World   Santosh Kumar     December 26, 2017  Analytics , Blog , Customer Analytics , Customer Data , Customer Marketing , E-commerce , Marketing Strategy , Retail Analytics Amazon has 536 Million Products on sale as of now. Not SKUs, products.If Amazon wanted to, it can give one unique product to every single person in all of North America as a Christmas gift and still have the same products on its virtual shelf for the rest of the world to buy. ...

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Achieving a Single Customer View in E-Commerce   Amit Rohatgi     July 12, 2016  Analytics , Customer Analytics , Customer Data , Customer Insights , Customer Journey , Customer Segmentation , Market Segmentation , Personalization , Single View Of Customer Till some time back, a single view of customer meant bringing together all data for customer and consolidating into a single record....

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Retail customer loyalty programs
How Big Data Improves Loyalty Programs   Rachna Manwani     June 29, 2016  Analytics , Big Data , Customer Analytics , Customer Data , Loyalty , Personalization , Retention Today’s shoppers do not equate loyalty program to a discount alone. They seek a loyalty program which offers value. ...

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Disney retail customer experience
Top Ten Ways Disney Sets The Bar For The Retail Customer Experience   Hillary Ashton     June 17, 2016  Analytics , Customer Analytics , Customer Data , Customer Insights , E-commerce , Marketing Strategy , Personalization , Single View Of Customer There's a lot to learn from the Disney retail experience. Even though Disney is not a retailer ,the customer experience Disney provides is truly a retail experience. Here are some moments of excellence and how we can adopt them into the retail space....

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3 Levers to boosting productivity of the next-gen data scientist
3 Levers to Boosting Productivity of The Next-Gen Data Scientist   Varij Saurabh     June 7, 2016  Analytics , Big Data , Customer Analytics , Data Scientist , Single View Of Customer Data Scientists are finding it difficult to keep in pace with the ever increasing volume and detail of data captured by enterprises, the rise of multimedia, social media, and the Internet of Things that will fuel exponential growth in data for the foreseeable future....

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